You can now create your own Gucci sneakers

Alessandro Michele, who has just designed the house's first pair of virtual sneakers, unveils a brand new digital space where entertainment reigns supreme.

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You can now create your own Gucci sneakers

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You can now create your own Gucci sneakers

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You can now create your own Gucci sneakers

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Inside House of Gucci's iconic Horsebit loafer: from King George VI's 1920s royal court to the fashion maison's first Manhattan boutique and Wall Street power banker swagger